Intesa Communications Group

  • About
    • In San Diego
    • In North County
    • Wherever You Are
  • Who We Are
  • Our Clients
    • Our Work
  • Quick Fixes
    • Seas the Day
  • Contact
  • The Latest
You are here: Home / Public Relations / Like any great chef, the best PR pros have “broken many pots.”

Like any great chef, the best PR pros have “broken many pots.”

September 12, 2013 by Margie Newman Leave a Comment

The best PR pros have made mistakesBack when I was a columnist for Her Nashville Magazine (R.I.P.), I wrote about how many of the public relations skills I am recognized for today were crafted from lessons learned from my own stunningly horrific error.

From a very pubic public Spellcheck embarrassment, to being unprepared for a medical emergency at a high-profile event, to printing the wrong 1-800 number on a children’s brochure—I have learned lessons The Hard Way.

The Hard Way that ensures I will never forget. The Hard Way guarantees I am actively striving never to repeat past missteps with current clients.

I have made mistakes, and this company, our clients and their publics are better for it.

In 2006, San Francisco Chronicle columnist Jon Carroll submitted to NPR one of my favorite “This I Believe” pieces.  Carroll says of failure “…it’s not the end of the world. Indeed, with luck, it is the beginning.”

That potential for debuting something even better the next time—the “beginning” that comes from failing—only surfaces when we admit our mistakes and are given permission to discuss them freely.

During your time in the communications kitchen, I hope you break many pots. Failure is never the goal. But if you care enough about your craft, and are willing to acknowledge, dissect and understand the origins of that failure, you are polishing your badge of credibility.

Filed Under: Public Relations, Tips Tagged With: credibility, failure, life lessons, mistakes

About Margie Newman

Award-winning communicator, writer and project manager with mad karaoke skills.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay in the loop!

Sign up for our quarterly newsletter. We promise to be good stewards of your information and will never spam you.

Recent Posts

  • Stay ready: build confidence and trust through a PR crisis
  • ‘Tis the season’…for awards!
    Intesa scores big wins at PRSA and MarCom
  • 2022 Businesswomen of the Year Finalist Maddy Kilkenny on client wins and community service: “helping create a better San Diego is what it’s all about.”
  • Intesa Team Applauds Kenneth Moore,  Revered Among San Diego’s ‘Next Top Business Leaders Under 40’
  • Intesa Bolsters North County Government Affairs Offerings with Addition of Policy Pro Summer Bales

Latest Tweets Latest Tweets

  • “As a leader, what keeps you up at night?” Successful leaders tackle this one head-on through thoughtful planning w… https://t.co/jw53tPq2Oz, Jan 31
  • RT @MargieNewman: Companies that enjoy a solid reputation after a PR crisis have *not avoided* negative attention, they have built co… https://t.co/ZdLuJYv5mv, Jan 26
  • January marks 5 yrs since the start of our partnership with @SDSU on the once-in-a-generation @SDSU_MV project. Pro… https://t.co/ItDBaZrS1S, Jan 24
  • Excited to see Chula Vista benefit from long-time client @SBCSSanDiego receiving CA grant funding to create a vibra… https://t.co/M2WLMiLFOd, Jan 10
  • What a year, 2022! Here's to the team that makes the dream happen & for clients that make our job a joy. This s… https://t.co/J1dnVSlZ0S, Dec 29

Where to find us

2550 Fifth Avenue
Suite 510
San Diego, CA 92103
619-995-3078

Start A Project

Let us take that off your plate. Call or send us a request via our contact form and we'll get back to you right away!

Privacy Policy

Please visit our Privacy page for information

Connect With Us

  • Email
  • Facebook
  • Instagram
  • Twitter

Copyright © 2023 · Intesa Communications Group

Copyright © 2023 · Agency Pro Theme on Genesis Framework · WordPress · Log in