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You are here: Home / Archives for washington D.C. public relations

Corrections and Retractions: A PR Challenge from All Angles

October 16, 2013 by Intesa Leave a Comment

Margie recently wrote about the importance of PR pros learning from our mistakes. We aren’t the only ones, of course. Reading this excellent post from Scientific American is a good reminder that top professionals from any discipline are bound to stumble from time-to-time. Correcting factual errors in journalistic pieces is a delicate task. Clients, of […]

Filed Under: D.C., Public Relations Tagged With: D.C. public relations, Media Relations Tips, media training, public relations, Tabatha Thompson, washington D.C. public relations

Sober Advice for PR Counsel in the Digital Age

August 16, 2013 by Intesa Leave a Comment

“Write drunk; edit sober.” I recently saw that quote dubiously attributed to Ernest Hemingway on an office poster. Its origins are sketchy, but I believe it contains a solid gold nugget of truth. No, I’m not advising you to drink and draft. I think the blush-worthy combination of Twitter and happy hours has given us […]

Filed Under: D.C., Public Relations Tagged With: digital communication, editing, email, public relations, washington D.C. public relations, writing

How to Manage a Public Relations Crisis

July 25, 2013 by Margie Newman Tsay Leave a Comment

It’s a privilege to be a trusted resource for clients in crisis. The issues vary—from an executive being on the receiving end of a tasteless email, to news investigations and lawsuits, to threats of boycotts and employee misconduct—but the anxieties and risks often are the same. For businesses and non-profits in crisis, it is critical […]

Filed Under: D.C., Local, Public Relations, Tips Tagged With: Crisis communications, public relations crisis tips, san diego public relations, washington D.C. public relations

Effective PR Requires Partnership, Passion

May 23, 2013 by Margie Newman Tsay Leave a Comment

One of the first things Tabatha and I do when we’re talking to a prospective client is present them with this caveat: Intesa serves clients who do good things, and strive to do them well and profitably. Intesa colleagues are more than strategic public relations consultants; we are partners who share your passion.  Intesa clients are […]

Filed Under: Public Relations, Tips Tagged With: corporate social responsibility, Margie Newman, national public relations, non profit communications, partnership, pr, san diego public relations, washington D.C. public relations

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