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You are here: Home / Archives for Tabatha Thompson

Corrections and Retractions: A PR Challenge from All Angles

October 16, 2013 by Tabatha Leave a Comment

Margie recently wrote about the importance of PR pros learning from our mistakes. We aren’t the only ones, of course. Reading this excellent post from Scientific American is a good reminder that top professionals from any discipline are bound to stumble from time-to-time. Correcting factual errors in journalistic pieces is a delicate task. Clients, of […]

Filed Under: D.C., Public Relations Tagged With: D.C. public relations, Media Relations Tips, media training, public relations, Tabatha Thompson, washington D.C. public relations

Smart PR: Go Team First!

July 26, 2013 by Tabatha Leave a Comment

Hopefully, you spent some time polishing up your personal PR skills after last week’s post. This week, I want to focus on the value of promoting your team. If you happen to be the one in charge, you can set the tone for two-way communication that keeps your stars rising and gives you positive news […]

Filed Under: Public Relations, Tips Tagged With: Internal Communications, public relations, Tabatha Thompson

State Your Mission (the kitchen sink belongs elsewhere)

May 28, 2013 by Tabatha Leave a Comment

Lately, I’ve been talking plenty about mission statements—with everyone from an education client with a wonderful heritage to a new leadership development organization to my own family, the latter inspired by this WSJ article from Bruce Feiler and encouraged by my friend and colleague Cora. At some point in every process, so many hands have […]

Filed Under: Public Relations, Tips Tagged With: message development, mission statement, Tabatha Thompson

In Message Development, Be Positively Persuasive

May 20, 2013 by Tabatha Leave a Comment

Last week, I met with a client who is rightly concerned that people in her company view her unit as a roadblock.  Divisions have to get clearance from her group before they can proceed on their projects. As we talked through her concerns, we identified a simple, but significant theme. People inside and outside her […]

Filed Under: Public Relations, Tips Tagged With: D.C. public relations, message development, positive messaging, Tabatha Thompson

On Storytelling: Weave a Yarn That Sticks

May 8, 2013 by Tabatha 1 Comment

Like all parents, my husband and I spend a lot of time educating our daughter. Fostering a global perspective, particularly on economics—really abstract concepts for a kid—can be one of the toughest lessons to master. A few years back, we stumbled across If the World Were a Village, a book that made our job so […]

Filed Under: Public Relations, Tips Tagged With: message development, public relations, STEM, storytelling, Tabatha Thompson

Intesa Opens Washington D.C. PR Office, Welcomes Tabatha Thompson

March 26, 2013 by Margie Leave a Comment

Big news! Seasoned communications professional Tabatha Thompson has joined Intesa as director of our new office in Washington, D.C.

Filed Under: D.C., Intesa News, Press Release, Public Relations Tagged With: D.C. public relations, DC PR, Intesa News, STEM, Tabatha Thompson, Washington

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