At Intesa, we are constantly honing our communications and government relations strategies to optimize current trends and keep our clients ahead of the curve. Today’s fast-paced, 24-hour news cycle keeps all of us on our toes, creating challenges and yielding some blessings in disguise. Never before have there been so many opportunities to get the […]
Intesa bolsters executive team with addition of national PR pro, Nancy Ives Schroeder
Intesa Communications Group has tapped top industry talent Nancy Ives Schroeder as the company’s Director of Public Relations. With extensive public affairs, communications, and healthcare experience, the addition of the former Press Secretary to U.S. Senator John McCain strengthens both the company’s public relations and government affairs expertise. As Director of Public Relations, Schroeder will […]
Hacking the Instagram algorithm (again and again)
If you’ve noticed that your Instagram engagement has been in decline in 2019, but you’ve been pumping out the same great content as before, you may be experiencing negative effects from the latest Instagram algorithm update. In summary, Instagram doubled-down on it’s bid earlier in 2019 to value “close relationships” more (read: lots of consistent […]