While San Diego is beautiful year-round, there’s something special about springtime here. The marine layer makes for cozy mornings, then the sunshine breaks through for active afternoons. Nature begins to awaken after a season of slumber – the weather starts warming up, birds sing, flowers bloom. Spring is full of action! In its alternative, less […]
Is Agency Life for You? Five Things to Consider Before Taking the Leap
Intesa is my first real agency gig. I’ve spent more than two decades working in various communications roles — from deep in D.C.’s political and corporate trenches to stints at San Diego nonprofits. Through it all, I’ve held some really cool jobs. Yet I hadn’t officially experienced full-time life at a PR firm until now. […]
Intesa’s ‘Seas the Day’ Makes Big Waves
It’s not quite summer yet but, friends, we sure are making a splash together. Thanks to the buzz created by Intesa’s clients, friends, and extended network, our new Seas the Day one-time public relations product has us shoulder-deep in new missions to support. When we were dreaming up Seas the Day, we hoped to attract […]
Intesa team impresses again! Haley Peterson honored among San Diego’s ‘Next Top Business Leaders Under 40’
August 3, 2018 – SAN DIEGO — Intesa Communications Group is celebrating another major recognition in the family as Account Manager Haley Peterson has been named among San Diego Business Journal’s 2018 “Next Top Business Leaders Under 40.” The annual award honors professionals in San Diego County making notable contributions to their industry and community. The Next Top Business […]
How to Manage a Public Relations Crisis
It’s a privilege to be a trusted resource for clients in crisis. The issues vary—from an executive being on the receiving end of a tasteless email, to news investigations and lawsuits, to threats of boycotts and employee misconduct—but the anxieties and risks often are the same. For businesses and non-profits in crisis, it is critical […]
Effective PR Requires Partnership, Passion
One of the first things Tabatha and I do when we’re talking to a prospective client is present them with this caveat: Intesa serves clients who do good things, and strive to do them well and profitably. Intesa colleagues are more than strategic public relations consultants; we are partners who share your passion. Intesa clients are […]