It didn’t exactly “peak by April,” did it? One year into the realities of COVID-19, the Intesa team briefly reflects on a few highlights of a year unlike any other… Margie Newman, Founding Partner One week, you’re running a small business and celebrating year-over-year growth; the next, you must reimagine how to lead your people, […]
Finding Inspiration to Keep Going… and Giving
Tis’ the season for festive gatherings, when we take a stroll with friends and family down memory (and “candy cane”) lane and make new memories along the way, right? Not so fast. Like most of 2020, the holidays are looking and feeling much different this year. Rather than being able to hang out together, we’re […]
Onward! Forward progress during COVID-19
With so many important health and cultural issues deservedly demanding and captivating the public’s attention, team Intesa has had to come up with new ways to advance our clients’ projects while staying safe at home. Our health-conscious team is (still) working from our kitchen tables and avoiding face-to-face contact, but we have not skipped a […]
Happy Mother’s Day from the Moms of Intesa!
Happy almost-Mother’s Day! Sunday, May 10th is just around the corner and the occasion got us thinking about what it means to be a working mom in this moment. There is no shortage of discussion about how to best manage a work/life balance in our “new normal.” We’re seeing expert advice on everything from how […]
A Closer Look at Intesa’s Award-Winning Digital Services
In 2020, savvy business leaders know that websites are often the first impression that their company makes on potential customers, clients and employees. Effectively analyzing your own web presence can be a daunting prospect, which is why it can be beneficial to bring in outside perspective and expertise every few years to review your website for legal […]
Tracking trends for optimal results in 2020 and beyond
At Intesa, we are constantly honing our communications and government relations strategies to optimize current trends and keep our clients ahead of the curve. Today’s fast-paced, 24-hour news cycle keeps all of us on our toes, creating challenges and yielding some blessings in disguise. Never before have there been so many opportunities to get the […]
Intesa bolsters executive team with addition of national PR pro, Nancy Ives Schroeder
Intesa Communications Group has tapped top industry talent Nancy Ives Schroeder as the company’s Director of Public Relations. With extensive public affairs, communications, and healthcare experience, the addition of the former Press Secretary to U.S. Senator John McCain strengthens both the company’s public relations and government affairs expertise. As Director of Public Relations, Schroeder will […]
Our Gratitude Attitude
At Intesa, we are abundantly grateful for many things— the amazing clients we have trust in and the meaningful work we engage in, all in service of inspiring causes we believe in. And we get to do it in a place we thrive in with furry pets at our feet as we bring our A-game… […]
How we know the stuff we know: blogs, podcasts, and other media resources that fuel us
Knowledgeable, strategic, savvy. These are a few of the words that come to mind when folks think of the Intesa team. We’re keen on staying sharp, hip to trends, and in-tune with industry best practices. Here’s a peek at what we’re listening to and soaking up to keep our offerings leading-edge: Mindy Wright, Account […]
Hacking the Instagram algorithm (again and again)
If you’ve noticed that your Instagram engagement has been in decline in 2019, but you’ve been pumping out the same great content as before, you may be experiencing negative effects from the latest Instagram algorithm update. In summary, Instagram doubled-down on it’s bid earlier in 2019 to value “close relationships” more (read: lots of consistent […]