San Diego Veterans Coalition The San Diego Veterans Coalition (SDVC) is the region’s go-to convener of organizations, resources, and governments seeking to serve Veterans and their families. In April 2018, the SDVC Board of Directors engaged Intesa to lead a communications planning workshop in an effort to strategically align their goals, messages, audiences, and infrastructure. […]
Margie Newman, founder and managing partner of Intesa Communications Group has been named Communicator of the Year (COTY) by the International Association of Business Communicators-San Diego (IABC/SD). The award recognizes a San Diego leader who demonstrates strategic excellence in communications and serves as an example for the community. Margie will give a speech at IABC/SD’s […]
SAN DIEGO — Intesa Communications Group partner Maddy Kilkenny today was tapped among the region’s brightest young leaders, as she was named among SDMetro Magazine’s 2017 “40 Under 40.” The annual award honors individuals in San Diego County making notable contributions to their industry and community. The 40 under 40 honoree luncheon was held this […]
On August 9, 2017, Intesa celebrated five years of providing strategic communications and public affairs counsel to clients from San Diego to Washington, D.C. It was a treat to toast and celebrate with Intesa friends, family, and clients. Check the photo highlights of the event, which was catered by Urban Kitchen. Photography by Ashley DuChene.
Intesa founding partner Margie Newman has been recognized as one of San Diego’s best and brightest by SDMETRO Magazine, which has named her a recipient of the 2016 40 under 40 award. In San Diego, Ms. Newman has gone from an unknown to ubiquitous in just four years. Since relocating from Washington, D.C. in 2012, she founded Intesa Communications Group, a full-service […]
In the world of outreach and organizing, there has been a growing emphasis on list size. That is to say, the leadership of many organizations has become focused on the total number of followers, e-mail subscribers, web visitors and direct mail recipients they have racked up. Often, success is defined by the ability to grow […]
As summer vacations wrap up and your teams and stakeholders return to the office, you’re likely finding yourself with eager leadership, big projects and looming deadlines. While piecing together the who, what and how of the coming months, we’d like to offer the top three most important things you can do for your digital presence. […]
As with many aspects of doing business online, the composition and demographics of your web traffic is constantly changing. Paramount among those changes is the growing segment of web users with who use mobile devices, namely tablets and smartphones, to access your organization’s site. In fact, data from the Pew Research Center indicates that 63% of adult […]
There are countless books and lectures on how to use social media to expand your digital reach, connect with target users, and build your brand. Still, many small-to-medium sized organizations aren’t participating in social, or send out one or two obligatory messages a week without yielding any real results. Why? The answer isn’t that they […]
Google Analytics is one of the most powerful, yet overlooked, tools available to an organization. When used correctly, it can answer crucial questions about the behavior of those who visit your site, such as: who are your visitors, where are they coming from, what are they doing, and how much are they doing it? By […]